Experience Japan at the annual Japan Matsuri 2019!

©John Strurrock


With Rugby World Cup 2019 just a matter of weeks away, all eyes are firmly set on Japan. Whilst thousands of British rugby fans will soon be making their way to the Land of the Rising Sun to support their Home Nation team, you at home can still join in the fun with Japan Matsuri 2019!

On Sunday 29th September Japan Matsuri will once more set up shop in London's Trafalgar Square to celebrate all things Japanese in what will be its 11th appearance in London. A now regular fixture in the capital's calendar, this Japan Matsuri is set to bring you the very best Japan has to offer: think delicious Japanese food stalls, traditional dance and music performances, exciting activities for all the family such as drawing Japanese cartoons on the manga wall, and plenty more events yet to be announced; this year's theme is "Future generations" so start guessing!

Japan Matsuri will, as ever, be free and will feature unmissable performances from London Taiko Drummers led by Joji Hirota with their mighty thunder drum sound, the bright and colourful London Yosakoi dance group 'Temuzu', and Hasiken's 'uta' (songs) which will introduce the distinct and infectious music and dance culture of the people of the subtropical Ryukyu islands, Japan’s top beach holiday spot, and many, many more.

Hunker down for a full day of festivities with an incredible array of Japanese festival food from a host of diverse food stalls brimming with local Japanese flavour. Chow down on classic Japanese street snacks such as takoyaki octopus balls, gyoza dumplings, kara-age fried chicken, yakisoba noodles, and okonomiyaki pancakes, or opt for something bigger with wagyu burgers, katsu curry, ramen, bento boxes, donburi rice bowls and sushi. Hang about for dessert, if your sweet tooth can take it, with a selection of red-bean jam dorayaki pancakes, kakigori (shaved ice with syrup), mochi rice cakes and matcha-flavoured mochi ice cream on offer - very, very oishisou desu!

There will also be a variety of stalls representing the likes of JNTO, Japan Airlines, JR Central, JR East, NHK World Japan and Odakyu Electric Railway. These stalls will be participating in Japan Matsuri 2019's Stamp Rally: collect a stamp from each of them and you'll have the chance to win an exclusive 'I <3 Domo' NHK goody bag! The rules will be announced at a later date so be sure to follow our social media channels for updates!

The festivities will kick off at 10am and run through till 8pm, giving you plenty of time to see, do and eat! The programme of stage performance for this year is still being finalised and will feature exciting new acts as well as the return of favourites from previous Matsuri so be sure to visit the official Japan Matsuri website for updates!

Address: Trafalgar Square, London WC2N 5DN

Entry: Free

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