Announcement date：3/23/2021
Department in charge：Japan National Tourism Organization New York Office
Name of project (provisional)：MICE Promotion Project for U.S. market 2022（provisional）
Details of project：Involves conducting research on the latest trend of the MICE market in North America. Based on the research, the project aims to increase the exposure and awareness of Japan as MICE destination among meeting and tour planners through effective advertisements on multi-platform MICE media and international MICE events.
Timing of notice：Around early-mid April
Notes：Proposal Competition
* The name of project is subject to change.
* The timing of notice is subject to change.
* In addition, the project may not be implemented due to subsequent changes in circumstances.
