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Japan’s Unique Tuna Fishing

HOME > Japan’s Local Treasures > Japan’s Unique Tuna Fishing


Experience a rare opportunity to catch tuna yourself in Japan, in Uwajima City, Ehime Prefecture

Ehime Prefectural Tourism & Local Products Association



Challenge yourself by fishing for tuna in the beautiful Seto Inland Sea!

Ehime Prefecture is one of the top bluefin tuna farming production areas in Japan. The breeding site is in the Uwa Sea, located at the entrance of the Seto Inland Sea from the Pacific Ocean between Shikoku and Kyushu. Fresh tides are constantly flowing into these waters, allowing even tuna, which are sensitive to their environment, to thrive.

The tour begins at Kisaia Square in Uwajima, a beautiful mountain-ringed port city on the Uwa Sea. From the harbor, you will take a boat to a fish farm located offshore. Participants can fish for, as well as feed, the tuna swimming in a live tank. The tuna swim so fast, you will be amazed by their dynamism. The caught fish are brought back to the port, where they are filleted in front of tour participants by professional staff. The staff will provide explanations about each part of the tuna, as well as about Japanese culture related to tuna fishing. And of course, the tuna will be served to you as sashimi or sushi.

This is a unique tour that guarantees you a thrilling experience.


How to get there


Fly from Haneda Airport to Matsuyama Airport (about 1 hour 30 minutes). From Matsuyama Airport, take a bus to JR Matsuyama Station (about 15 minutes), then take a train to JR Uwajima Station (about 1 hour 20 minutes). It is a 15-minute walk from Uwajima Station to the tour meeting place, Roadside Station Uwajima Kisaia Square.


1-318-16 Benten-cho, Uwajima-shi, Ehime-ken


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