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Discover More of Japan at the JNTO Booth

To celebrate 60 years of diplomatic relations between Japan and Singapore, JNTO will be joining the SJ60-Musubi Event! Explore Japan’s beautiful spring and summer scenery, regional cuisine, and traditional culture. There will also be hands-on activities, special stage events, and a photo and video contest awards ceremony! Visit the JNTO Booth and discover a side of Japan you’ve never seen before!

Event Details:

Date: 28–29 November 2026 (Sat–Sun)
Venue: Marina Bay Sands, Halls D and E

JNTO Pavilion:

- 14 Local Travel Partners
- Travel Information Counter
- Activity Corner

Booth Activities

Limited-edition SJ60 notebook
Giveaway

Complete a short survey at the JNTO Booth and receive a limited-edition SJ60 notebook! Don't miss your chance to pick up this exclusive gift!

Limited-edition SJ60 reusable tote bag
Special Gift with Japan Travel Bookings

Purchase a tour or travel package to Japan at the event and receive a limited-edition SJ60 reusable tote bag! Why not take this opportunity to plan your next trip to Japan?

Coming Soon
Coming Soon!
Limited-edition SJ60 notebook
Giveaway

Complete a short survey at the JNTO Booth and receive a limited-edition SJ60 notebook! Don't miss your chance to pick up this exclusive gift!

Limited-edition SJ60 reusable tote bag
Special Gift with Japan Travel Bookings

Purchase a tour or travel package to Japan at the event and receive a limited-edition SJ60 reusable tote bag! Why not take this opportunity to plan your next trip to Japan?

Coming Soon
Coming Soon!

Stage Events

SJ60 Photo & Video Contest Award
SJ60 Photo & Video Contest Awards Ceremony

The GO Share Japan Lah! Photo & Video Contest invited participants to capture the beauty and charm of Japan throughout the four seasons. Join us as we showcase the winning entries and celebrate the winners. See Japan from fresh perspectives through the winning photos and videos!

SJ60 Ambassador Talk Show (Aiken)
SJ60 Ambassador Aiken Chia Talk Show

JNTO Ambassador Aiken Chia takes the stage! Hear him share highlights from his trip to Kyushu, from breathtaking scenery and delicious local cuisine to memorable experiences along the way. Don't miss this exciting talk show and get inspired for your next trip to Japan!

SJ60 Photo & Video Contest Award
SJ60 Photo & Video Contest Awards Ceremony

The GO Share Japan Lah! Photo & Video Contest invited participants to capture the beauty and charm of Japan throughout the four seasons. Join us as we showcase the winning entries and celebrate the winners. See Japan from fresh perspectives through the winning photos and videos!

SJ60 Ambassador Talk Show (Aiken)
SJ60 Ambassador Aiken Chia Talk Show

JNTO Ambassador Aiken Chia takes the stage! Hear him share highlights from his trip to Kyushu, from breathtaking scenery and delicious local cuisine to memorable experiences along the way. Don't miss this exciting talk show and get inspired for your next trip to Japan!

Meet Our SJ60 Ambassador

 
Aiken Chia

Aiken Chia

Aiken Chia is one of Singapore's most recognizable content creators, known for his approachable, down-to-earth personality and candid perspective. Formerly the host of one of Singapore's most popular food shows, he now shares food and travel recommendations from around the world. A big fan of Japan, Aiken has visited the country more than 15 times and has plenty of stories to share as our SJ60 Ambassador. One of his most memorable trips took him to Hokkaido in winter, where he went ice fishing for smelt on a frozen lake in Abashiri and enjoyed an icebreaker cruise through thick drift ice. Get inspired by Aiken's adventures and find new places to explore on your next trip to Japan!

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