Partners Information: This unique natural phenomenon near the summit of Mt Hachimantai occurs from late spring to early summer. As the frozen pond Kagami-Numa starts to thaw it leaves an island of snow in the middle, resembling a dragon’s eye. 

Partners Information: When planning a visit to the samurai town of Aizu-Wakamatsu in Fukushima Prefecture, consider staying overnight at Harataki, a traditional Japanese-style accommodation in Higashiyama Onsen.

Partners Information: Tokyo’s countless neighbourhoods, each with its own style and atmosphere, offer endless opportunities for exploration. From a former geisha district to a kitchenware district, discover 5 areas loved by locals. 

Partners Information: Experience over 350 wisteria trees in full bloom, including a giant 160-year-old wisteria tree, a wisteria trellis spanning 1,000 square metres and an 80-metre-long tunnel of white wisteria flowers.

Partners Information: Experience traditional folk-dance performances on a historic street in Sado Island, Niigata. Lanterns bask the area in a warm glow as performers dance their way down the street to live music.